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LAUNCH SURVIVAL GUIDE BLOG
with Dave Daniels
The Ultimate Launch Readiness Checklist for a Successful Product Launch
The Launch Readiness Checklist delivers a boilerplate of common readiness capabilities to guide you through launch readiness planning.
Dave Daniels
Dec 19, 20232 min read
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Why are so many B2B product launches train wrecks?
Lots of B2B product launches are train wrecks. Why?
Dave Daniels
Dec 12, 20233 min read
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How to Breakdown Revenue-Based Launch Objectives to Understand What It Really Takes
Launch objectives tied to revenue are common. Understanding how to get to a revenue-based launch objective is far less common. This...
Dave Daniels
Aug 23, 20235 min read
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3 Ways to Prepare for Product Launch Readiness that Nails Your Launch
"Only 31% of companies believe their internal organization is well prepared for an upcoming product launch." --MediaMobz.com It's hard...
Dave Daniels
Aug 22, 20234 min read
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Defining Launch Objectives: Win, Keep and Grow
The problem with most product launches is there is too much emphasis on the deliverables. Deliverables are not the measure of success.
Dave Daniels
Mar 14, 20237 min read
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