LAUNCH SURVIVAL GUIDE BLOG

with Dave Daniels

Mar 112 min read

A Product Launch is More Than A Box on a Product Management Framework

While helpful, current product management frameworks fall short when launching a product. A single box doesn't cover it.

Dec 13, 20213 min read

What an Outstanding Customer Experience Feels Like

What kind of customer experience are you giving your customers? Are they writing articles or posting on social media praising your efforts?

Nov 9, 20211 min read

eBook: An Introduction to Product Launch

I'm pleased to announce the availability of our new ebook An Introduction to Product Launch. The ebook is an excellent summary for folks...

Nov 4, 20213 min read

What is a Unique Value Proposition?

When you launch a new product, you want to nail your Unique Value Proposition. So what is that anyway?

Oct 25, 20214 min read

How to End of Life a Product

Launching a new product is hard, resource intense, and complex. But what about ending the life of a product?